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Evidence

Results across new business and account growth.

Three anonymised examples covering qualified opportunities, pipeline, net-new revenue and growth within existing accounts. The figures previously published on this site are retained. Outcomes depend on the business, market, sales cycle and execution.

These are published claims, not newly independently verified results. The available case summaries do not establish whether each example arose in prior employment or a CLAVE engagement, so they are not presented as three verified CLAVE engagements.

250-person business

Heavy reliance on inbound. No established outbound system.

  • £700k pipeline created in six weeks
  • £73k net-new revenue closed

The six-week timeframe relates to pipeline creation. The close timeframe for the £73k is not established by that statement.

120-person business

Marketing and sales worked as separate motions.

  • 160 qualified opportunities a year
  • £2m net-new revenue
  • £4m account growth over 12 months

The 12-month timeframe relates to account growth. The published figures do not establish a close timeframe for the £2m net-new revenue.

25-person business

Growth relied heavily on referrals.

  • 23 net-new meetings
  • £80k pipeline created in eight weeks
  • Reported 12% subsequent business growth after handover

The eight-week timeframe relates to pipeline creation. Subsequent growth was reported after handover; it is not an eight-week revenue result.

Read the evidence in context.

Pipeline is not closed revenue, and a meeting is not automatically a qualified opportunity. The published summaries do not include qualification definitions, execution ownership or the precise implementation contribution for each example. They should not be used to infer a guaranteed outcome for another business.

For your application, we agree what counts as a qualified opportunity, who acts and how progression is measured before launch. We then review response, conversion and revenue outcomes to decide what to improve, repeat or expand.

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